The yearly losses caused by counterfeit fashion goods have already surpassed $500 billion. As soon as a fantastic new product makes its debut on the market, you can be certain that someone is already working on producing a low-quality imitation of it. Why, then, would you spend a lot of money on a really costly shirt if everyone else is wearing a counterfeit one that costs just ten dollars but appears to be the same at first glance? And how can you even know for sure that the shirt you are purchasing is an authentic vintage piece? You don’t! Unless…
The garment cannot be replicated because it is one of a kind.
You undoubtedly know what an NFT is. A work of non-fungible art that is also one of a kind and has all of its information saved on a cryptographically secure blockchain. There is only ever going to be one of them available, and there can only ever be one person who owns it. What impact do you think it would have if the luxury fashion industry adopted technology that makes counterfeiting impossible? Imagine buying a shirt that is part of a limited edition that is almost impossible to fake in any way.
Because of this, we decided to establish NF360. They are bringing together the worlds of fashion and blockchain technology. Every person who has a limited 360 NFT collection has the right to claim a one-of-a-kind NF360 shirt that is protected by a one-of-a-kind QR Code. This privilege is only available while supplies last. Every QR Code will take you to a verification page, which will tell you whether you still have the NFT, as well as provide you with additional personal information that you will be able to provide when you claim your shirt.
You will be sent to a new website after an NFT is sold, which will tell you that you are wearing a counterfeit and that you are not the owner of the NFT.
Because of NF360, it is no longer possible to "fake it till you make it".